Skip to content
 The Speaking of Prejudice research project is one of 12 chosen to be the subject of an exhibit at the British Academy Summer Showcase in London this week.
The Speaking of Prejudice research project is one of 12 chosen to be the subject of an exhibit at the British Academy Summer Showcase in London this week.

Press release -

New research reveals prejudice against people with Northern English accents

People form judgements about others from the way they speak, yet listeners are often unaware of their deeply embedded ‘implicit’ biases.

That’s one of the findings from the British Academy-funded Speaking of Prejudice research project led by experts from Northumbria University, which has compiled responses from hundreds of people from across England when they listened to Northern English and Southern English accents. Analysis of the explicit self-reported and implicit – or unconscious – biases uncovered evidence of prejudice against Northern English speakers.

“People do think that speakers in the north of England are less intelligent, less ambitious, less educated and so on, solely from the way they speak,” said sociolinguist Dr Robert McKenzie, who carried out the four-year study with Dr Andrew McNeill and Dr Mimi Huang. “On the other hand, people in the south are thought to be more ambitious, and more intelligent.”

Evidence of compensatory attitudes was also uncovered whereby people in the north were often also “stereotyped as being friendly, outgoing and trustworthy”.

Dr Robert McKenzie

The research found big differences between the explicit and implicit attitudes. “The negativity towards speakers of northern English speech or the northern English speaker was much more extreme, much more intense when you were looking at the implicit level. That tells us that at a conscious level people are less prejudiced than they once were but at an implicit level we still have those biases,” Dr McKenzie added.

Evidence was also found that younger people were generally less biased, suggesting attitude change in progress towards a greater acceptance of Northern English speech forms.

Since language-based prejudice also has profound negative social, educational and economic implications for the speakers of any denigrated accents, a long-term aim of the project is for accent to be designated as a protected characteristics under equality legislation.

“This is the prejudice that can dare speak its name,” explained Dr McKenzie. “Just as people shouldn’t hold gender biases or biases about age, we shouldn’t have biases against accents.”

The research project is one of 12 chosen to be the subject of an exhibit at the British Academy Summer Showcase in London, a free two-day festival of ideas where the work of academic research will be shown on June 17thand 18th.

Visitors to the Speaking of Prejudice exhibit will have the opportunity, via three interactive activities, to increase their understanding of their own – and others’ – deeply embedded prejudices towards UK accents and learn about the linguistic features we use to recognise them.

The British Academy Summer Showcase coincides with the publication of Implicit and Explicit Language Attitudes – Mapping Linguistic Prejudice and Attitude Change in England, by Dr Robert McKenzie and Dr Andrew McNeill, published by Routledge later this month.

Topics

Categories


Northumbria is a research-intensive modern university with a global reputation for academic excellence. Find out more about us at www.northumbria.ac.uk --- Please contact our Media and Communications team at media.communications@northumbria.ac.uk with any media enquiries or interview requests ---

Contacts

Rik Kendall

Rik Kendall

Press contact PR and Media Manager Business and Law / Arts, Design & Social Sciences 07923 382339
Andrea Slowey

Andrea Slowey

Press contact PR and Media Manager Engineering and Environment / Health and Life Sciences 07708 509436
Rachael Barwick

Rachael Barwick

Press contact PR and Media Manager 07377422415
James Fox

James Fox

Press contact Student Communications Manager
Kelly Elliott

Kelly Elliott

Press contact PR and Media Officer
Gemma Brown

Gemma Brown

Press contact PR and Media Officer

Related content

Participatory workshops with volunteers and community representatives featured in the research collaboration with VSO.

New research is first-ever study on "blended volunteering"

Running projects without international volunteers will not help “decolonise development”, according to new collaborative research by international development charity Voluntary Service Overseas (VSO), and Northumbria University.

Northumbria University staff and alumni have prepared work for the exhibition at Aydon Castle. L-R: Rickard Whittingham, Josh South, Philip Luscombe, Anthony Forsyth, Mac Collins and Joe Franc.

Historic castle will host design exhibition

A collaboration between English Heritage and Northumbria University’s School of Design has produced a new exhibition for an historic Northumberland castle.

Sophie Woodward pictured with her Student Artist of the Year award from the Fine Art Trade Guild.

International recognition for Fine Art student

A talented Northumbria University student, known for her large-scale vibrant oil paintings, has been presented with the Student Artist of the Year award by the Fine Art Trade Guild.

#TakeOnTomorrow

Northumbria University is a research-intensive university that unlocks potential for all, changing lives regionally, nationally and internationally.

Northumbria University, Newcastle

Northumbria University, Newcastle
NE1 8ST Newcastle upon Tyne
United Kingdom